# Your page scores 55 out of 100 for sameness against the 3 competitors you named.

Parts of your page are genuinely your own — but how the page looks is where you and Fabric start to sound the same.

- **Your page:** https://data.reelgood.com/
- **Compared against:** Gracenote (gracenote.com), Fabric (fabricdata.com), Simply.TV (simply.tv)
- **Sameness Index:** 55 — Half shared
- **Ownable share:** 22% (of 46% distinctive)
- **Report:** https://grader.wynter.com/c/data-reelgood-com-4GQbiy0

**How you compare · vs 366 SaaS sites** — 1 point less same than the average SaaS site. The average SaaS site scores 56; you scored 55. You are less same than 212 of the 366 SaaS sites. The best-differentiated site in the set is at 6.
_A single check can move several points between runs; the benchmark averages up to eight sites per category._

> With 3 competitors, commonness can only take 4 distinct values. The figures are honest at that resolution and no finer.

## 1. Sameness Index

| Category | Weight | Score | What it means |
| --- | --- | --- | --- |
| Messaging | 30% | 64 | The most expensive kind of sameness. A buyer cannot tell what job you do that the others do not. |
| Claims | 30% | 58 | Every shared claim is a line already read on another tab. Cut the ones nobody owns and spend the space on something they cannot. |
| Features | 15% | 52 | Expected in a mature category, and the least alarming of the six. Feature parity is normal; leading with it is the mistake. |
| Proof | 10% | 22 | Same kinds of proof as everyone means the proof stops working as proof. It is scored on the kind of evidence, not on which customers are named. |
| Structure | 10% | 49 | The generic SaaS template — hero, logos, three-feature grid, testimonial, CTA. Familiar is not the same as memorable. |
| Visual | 5% | 64 | Weighted lowest on purpose: buyers rarely decide on this. Worth knowing, rarely worth fixing first. |

**Half shared** — About half your claims are also on competitor pages.

## 2. Closest competitors

| Competitor | Same | Band |
| --- | --- | --- |
| Fabric | 74 | Mostly the same |
| Simply.TV | 62 | Mostly the same |
| Gracenote | 30 | Mostly your own |

_Measured from your side: how much of what YOU say each competitor also says, weighted by where you put it._

## 3. Ownable share

**The share of your own page's claim space that is yours to keep.** This is not the inverse of the Sameness Index — it is measured on your claims alone, so the two do not add up to 100 and are not meant to.

22% of your page is unique, relevant and defensible. That is real, and it is a minority of what you say.

- **Distinctive message share:** 46% — prominent space spent on claims no competitor makes.
- **Ownable share:** 22% — the part of that which is also relevant to how buyers choose and hard to copy.

## 4. Where you sound like everyone else

Most of your set makes each of these and you are spending prominent space on them, ranked by how much. **These are not necessarily lines to delete** — some of what a page has to say is unavoidably shared, and claims about what kind of product you are were left out of this list for exactly that reason. The question each one raises is whether it has earned its space.

- **broad catalog, platform and geographic coverage** (Hero, 100% of the set) — also on Gracenote, Fabric, Simply.TV
  - _"25+ Countries"_
- **broad catalog, platform and geographic coverage** (Hero, 100% of the set) — also on Gracenote, Fabric, Simply.TV
  - _"300+ Platforms"_
- **broad catalog, platform and geographic coverage** (Hero, 100% of the set) — also on Gracenote, Fabric, Simply.TV
  - _"4M+ Titles Tracked"_
- **named customers and testimonials as proof** (Section, 67% of the set) — also on Gracenote, Fabric
  - _"Trusted by the World's Leading Companies"_
- **competitive and market intelligence insights** (Section, 67% of the set) — also on Gracenote, Fabric
  - _"Catalog size, genre positioning, content exclusivity, and strategic shifts across every major streaming platform."_
- **integrates with existing systems and flexible delivery** (Section, 67% of the set) — also on Fabric, Simply.TV
  - _"Seamless Integration with Any System (vs competitors)"_
- **highest metadata accuracy and cleanliness** (Section, 67% of the set) — also on Fabric, Simply.TV
  - _"The world's most accurate streaming metadata is ready for you."_
- **rich structured taxonomy and analytics-ready metadata** (Section, 67% of the set) — also on Gracenote, Simply.TV
  - _"50+ genres, 250+ tags (sub-genres), production companies, ratings, and Reelgood popularity scores - all canonicalized."_

## 5. Buried gold

Unique, relevant, and sitting in body copy. The cheapest wins here — you already have the differentiation and the page hides it.

- **Popularity/trending scores for ranking content** (Body, 0% of the set)
  - _"Reelgood popularity scores and audience signals. Rank and sort content rows by what's actually trending - not just what's new."_
- **Production-ready artwork in multiple sizes** (Body, 0% of the set)
  - _"Posters, backdrops, and key art in multiple sizes and aspect ratios. Ready to drop into carousels, hero banners, and detail pages - no manual resizing or…"_
- **Programmatic themed content rows/curation** (Body, 0% of the set)
  - _"Build rows like 'Slow Burn Thrillers', '90s Cult Classics', or 'Award-Winning Docs' programmatically - not manually."_

## 6. Claim inventory

| Claim | Type | Placement | Common | Sayability | Relevant | Ownership |
| --- | --- | --- | --- | --- | --- | --- |
| Metadata layer powering the entertainment industry | category | Hero | 100% | anyone | yes | Commodity |
| Broad multi-country geographic coverage | proof | Hero | 33% | some | yes | Contested |
| Coverage across 300+ streaming platforms | proof | Hero | 33% | some | yes | Contested |
| Massive title/catalog coverage volume | proof | Hero | 33% | some | yes | Contested |
| Trusted by leading entertainment companies | proof | Section | 67% | anyone | no | Commodity |
| Competitive intelligence on rival platform catalogs | capability | Section | 33% | some | yes | Contested |
| Integrates seamlessly with any system | quality | Section | 33% | anyone | yes | Contested |
| Most accurate metadata in the industry | quality | Section | 33% | anyone | yes | Contested |
| Rich canonicalized taxonomy: genres, tags, ratings | capability | Section | 33% | some | yes | Contested |
| No duplicate or stale metadata | quality | Section | 0% | anyone | yes | Unique for now |
| Proprietary AI matching trained on user data | proof | Section | 0% | structural | yes | Unique and owned |
| Everything needed to build content experiences | outcome | Section | 0% | anyone | no | Unique for now |
| Live in days, not months | quality | Section | 0% | anyone | yes | Unique for now |
| Multi-year historical availability window data | capability | Section | 0% | structural | yes | Unique and owned |
| Real-time where-to-watch availability, continuously updated | capability | Section | 0% | some | yes | Unique and owned |
| See market gaps and demand before competitors | outcome | Section | 0% | anyone | yes | Unique for now |
| Single unified dataset across platforms and titles | capability | Section | 0% | some | yes | Unique and owned |
| Industry awards and recognition | proof | Section | 0% | some | no | Unique and owned |
| Flexible delivery: files, APIs, no rate limits | capability | Body | 33% | some | yes | Contested |
| ID mapping to your existing title identifiers | capability | Body | 33% | some | yes | Contested |
| Multiple description lengths per title | capability | Body | 0% | some | no | Unique and owned |
| Popularity/trending scores for ranking content | capability | Body | 0% | some | yes | Unique and owned |
| Production-ready artwork in multiple sizes | capability | Body | 0% | some | yes | Unique and owned |
| Programmatic themed content rows/curation | capability | Body | 0% | some | yes | Unique and owned |
| Proprietary availability database behind visualizations | proof | Body | 0% | some | no | Unique and owned |

## What we compared

- **Reelgood** (your page) — https://data.reelgood.com/
- **Gracenote** — https://gracenote.com/
- **Fabric** — https://www.fabricdata.com/
- **Simply.TV** — https://www.simply.tv/

## What this does and does not tell you

An AI read each page and wrote down the claims it makes, then grouped the claims that say the same thing. **No score in this report was written by a model** — every number is computed from those groupings in our own code, with the weights shown above.

## The only way to know if it matters

This report can tell you where your messaging overlaps. It cannot tell you whether a buyer would care, or which of your reasons to buy actually land. Put the page in front of real B2B buyers in your target market and ask them.

[Test it with real buyers](https://wynter.com)