# Your page scores 47 out of 100 for sameness against the 2 competitors you named.

Parts of your page are genuinely your own — but the features you list is where you and e2n start to sound the same.

- **Your page:** https://www.shiftbase.com/
- **Compared against:** Dyflexis (dyflexis.com), e2n (e2n.de)
- **Sameness Index:** 47 — Half shared
- **Ownable share:** 13% (of 57% distinctive)
- **Report:** https://grader.wynter.com/c/shiftbase-com-2ItyHjs

**How you compare · vs 6 Business scheduling category leaders** — 3 points more same than the average Business scheduling category leader. The average Business scheduling category leader scores 44; you scored 47. You are less same than 2 of the 6 Business scheduling category leaders. The best-differentiated site in the set is at 37.
_A single check can move several points between runs; the benchmark averages up to eight sites per category._

> With 2 competitors, commonness can only take 3 distinct values. The figures are honest at that resolution and no finer.

## 1. Sameness Index

| Category | Weight | Score | What it means |
| --- | --- | --- | --- |
| Messaging | 30% | 44 | The most expensive kind of sameness. A buyer cannot tell what job you do that the others do not. |
| Claims | 30% | 50 | Every shared claim is a line already read on another tab. Cut the ones nobody owns and spend the space on something they cannot. |
| Features | 15% | 72 | Expected in a mature category, and the least alarming of the six. Feature parity is normal; leading with it is the mistake. |
| Proof | 10% | 45 | Same kinds of proof as everyone means the proof stops working as proof. It is scored on the kind of evidence, not on which customers are named. |
| Structure | 10% | 16 | The generic SaaS template — hero, logos, three-feature grid, testimonial, CTA. Familiar is not the same as memorable. |
| Visual | 5% | 33 | Weighted lowest on purpose: buyers rarely decide on this. Worth knowing, rarely worth fixing first. |

**Half shared** — About half your claims are also on competitor pages.

## 2. Closest competitors

| Competitor | Same | Band |
| --- | --- | --- |
| e2n | 59 | Half shared |
| Dyflexis | 39 | Mostly your own |

_Measured from your side: how much of what YOU say each competitor also says, weighted by where you put it._

## 3. Ownable share

**The share of your own page's claim space that is yours to keep.** This is not the inverse of the Sameness Index — it is measured on your claims alone, so the two do not add up to 100 and are not meant to.

13% of your page is unique, relevant and defensible. That is real, and it is a minority of what you say.

- **Distinctive message share:** 57% — prominent space spent on claims no competitor makes.
- **Ownable share:** 13% — the part of that which is also relevant to how buyers choose and hard to copy.

## 4. Where you sound like everyone else

Most of your set makes each of these and you are spending prominent space on them, ranked by how much. **These are not necessarily lines to delete** — some of what a page has to say is unavoidably shared, and claims about what kind of product you are were left out of this list for exactly that reason. The question each one raises is whether it has earned its space.

- **large customer base as proof** (Hero, 100% of the set) — also on Dyflexis, e2n
  - _"Trusted by 8,000+ shift-based businesses"_
- **employee self-service via mobile app** (Section, 100% of the set) — also on Dyflexis, e2n
  - _"Check your shifts, request leave, swap a shift — all in the app"_
- **large customer base as proof** (Section, 100% of the set) — also on Dyflexis, e2n
  - _"250,000+ employees scheduled daily with Shiftbase, across multiple sectors"_
  - Said your way: nobody else makes this exact claim, but everyone occupies the territory.
- **automated time and attendance tracking** (Body, 100% of the set) — also on Dyflexis, e2n
  - _"Automatically log worked hours"_
- **lowers labor costs and overtime** (Body, 100% of the set) — also on Dyflexis, e2n
  - _"Optimize your budget by crafting the ideal schedule that cuts down on employee costs"_
- **integrates with payroll systems** (Body, 100% of the set) — also on Dyflexis, e2n
  - _"Send accurate hours where they need to go"_
- **reporting and cost analytics for better decisions** (Body, 100% of the set) — also on Dyflexis, e2n
  - _"Make informed, data-driven decisions and gain insights through detailed reporting"_
- **faster, automated schedule creation** (Body, 100% of the set) — also on Dyflexis, e2n
  - _"Build accurate rotas faster"_
  - Said your way: nobody else makes this exact claim, but everyone occupies the territory.

## 5. Buried gold

Unique, relevant, and sitting in body copy. The cheapest wins here — you already have the differentiation and the page hides it.

- **Build accurate schedules faster** (Body, 0% of the set)
  - _"Build accurate rotas faster"_
- **Employees see hours and leave balances** (Body, 0% of the set)
  - _"Stay on top of worked hours and time off"_
- **Plan ahead and cut overtime in production** (Body, 0% of the set)
  - _"Plan ahead, cut overtime, keep operations moving (Production)"_
- **Fill open shifts quickly with suitable staff** (Body, 0% of the set)
  - _"Plug staffing gaps without panic"_
- **Get the team onboarded and running immediately** (Body, 0% of the set)
  - _"Invite your team and hit the ground running"_
- **Manage leave and absence requests** (Body, 0% of the set)
  - _"Handle time off the easy way"_

## 6. Claim inventory

| Claim | Type | Placement | Common | Sayability | Relevant | Ownership |
| --- | --- | --- | --- | --- | --- | --- |
| Large installed base of customers | proof | Hero | 100% | anyone | yes | Commodity |
| One platform covering scheduling, time tracking and related admin | category | Hero | 100% | anyone | yes | Commodity |
| Free trial, no credit card, cancel anytime | quality | Hero | 50% | anyone | yes | Contested |
| Hands-on onboarding and implementation support | capability | Hero | 50% | anyone | yes | Contested |
| Purpose-built for deskless shift workers | segment | Hero | 0% | anyone | yes | Unique for now |
| Scheduling and time tracking are easy to use | quality | Hero | 0% | anyone | yes | Unique for now |
| Employee mobile app for shifts, leave and swaps | capability | Section | 100% | anyone | yes | Commodity |
| Large volume of employees scheduled daily | proof | Section | 0% | some | no | Unique and owned |
| Named customer saves 20% on scheduling | proof | Section | 0% | some | yes | Unique and owned |
| Named customer saves 5 hours per week on admin | proof | Section | 0% | some | yes | Unique and owned |
| Used by recognizable global brands | proof | Section | 0% | some | yes | Unique and owned |
| Better scheduling improves customer experience | outcome | Section | 0% | anyone | no | Unique for now |
| Prepare staffing ahead of peak demand | outcome | Section | 0% | anyone | yes | Unique for now |
| Replaces Excel and messaging-app workarounds | outcome | Section | 0% | anyone | yes | Unique for now |
| Automatically capture worked hours | capability | Body | 100% | anyone | yes | Commodity |
| Lower labor costs through budget-aware scheduling | outcome | Body | 100% | anyone | yes | Commodity |
| Sync verified hours to payroll systems | capability | Body | 100% | anyone | yes | Commodity |
| Reporting and analytics for informed decisions | capability | Body | 50% | anyone | yes | Contested |
| Build accurate schedules faster | capability | Body | 0% | anyone | yes | Unique for now |
| Employees see hours and leave balances | capability | Body | 0% | anyone | yes | Unique for now |
| Plan ahead and cut overtime in production | outcome | Body | 0% | anyone | yes | Unique for now |
| Real-time view of employee availability | capability | Body | 50% | anyone | yes | Contested |
| Schedule based on employee skills | capability | Body | 50% | anyone | yes | Contested |
| Fill open shifts quickly with suitable staff | outcome | Body | 0% | anyone | yes | Unique for now |
| Get the team onboarded and running immediately | outcome | Body | 0% | anyone | yes | Unique for now |
| Keeps facilities staffed without scheduling hassle | outcome | Body | 0% | anyone | no | Unique for now |
| Manage leave and absence requests | capability | Body | 0% | anyone | yes | Unique for now |

## What we compared

- **Shiftbase** (your page) — https://www.shiftbase.com/
- **Dyflexis** — https://www.dyflexis.com/
- **e2n** — https://e2n.de/

## What this does and does not tell you

An AI read each page and wrote down the claims it makes, then grouped the claims that say the same thing. **No score in this report was written by a model** — every number is computed from those groupings in our own code, with the weights shown above.

## The only way to know if it matters

This report can tell you where your messaging overlaps. It cannot tell you whether a buyer would care, or which of your reasons to buy actually land. Put the page in front of real B2B buyers in your target market and ask them.

[Test it with real buyers](https://wynter.com)