Clarity
Do they understand what you do?
Strong15 of 15
15 could name what kind of product this is, unprompted.
Saved report, kept for 60 days — expires in 57 days. Re-opening it is free.
01
Your verdict
Relevance
Can they tell what it solves, and who it's for?
Strong15 of 1515 could quickly tell what problem it solves and who it is for.
Value
Do they actually want it?
Strong13 of 1513 would take a meeting to learn more.
Differentiation
Fix firstIs there a reason to pick you over the alternatives?
Mixed11 of 1511 could name a reason to pick you over a similar option.
See what they thought you were
Your page describes: Energy consulting. They said:
- 6×Energy consulting / audit servicesmatches
- 1×Energy audit / efficiency consulting servicesmatches
- 1×Energy audit and consulting servicesmatches
- 1×Energy audit and efficiency consulting servicesmatches
- 1×Energy audit/consulting servicesmatches
- 1×Energy consulting and audit servicesmatches
4 couldn't name one; 11 got it right.
Four separate measures, not stages: all 15 personas answered all four questions. Each square is one persona.
Additional signalBrand alignment15 of 15StrongShow finding ▸
One respondent cited broken templating in the cookie banner as evidence the content was not ready. Not one of the four layers, and it does not affect the scores above or the order to fix them in.
These are 15 simulated buyers. Want 15 real ones?
Test with humans02
Fix these firstFix these first
Three edits, in the order that matters.
The first is on your weakest layer, the second on the next, the third on the layer the most buyers had a problem with. Each says what to change on the page and why, with one simulated answer behind it.
Add payback period and savings figures to the second and third case studies.
Why: The first case study sets an expectation of hard numbers and the next two drop them, which reads as results the firm would rather not show. Give each case the same fields: site type, scope, investment, annual saving, payback.
4 of 15 raised this
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or…” Show full quote
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or the payback period, so they read like padding”
Dyrektor Zakładu, Logistics and Warehousing · 501-1000 employeessimulated Moves DifferentiationProof next to the claimAdd commercial terms under "Szybki wybór ścieżki": fee basis, timeline to first deliverable.
Why: A buyer cannot tell what an audit costs, how long it takes, or whether the first conversation is free. Add a line per path with a typical lead time and how the fee is set, fixed or success-based on certificates.
2 of 15 raised this
“A written proposal that quotes a fee and timeline up front, then delivers an audit finding a specific savings figure with a payback period for our actual portfolio”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated Moves ValueAnswer the live objectionDefine the scope of "Wsparcie inwestycji" in one line naming deliverables and limits.
Why: Readers cannot tell whether investment support means documentation, financing applications or project execution. List the concrete deliverables, for example feasibility analysis, grant application, contractor specification.
4 of 15 raised this
“terms like "efektywności" and "potencjału oszczędności" that get thrown around with a number attached (toe, mln zł) but no stated baseline or methodology behind them. "Potencjał" especially -…” Show full quote
“terms like "efektywności" and "potencjału oszczędności" that get thrown around with a number attached (toe, mln zł) but no stated baseline or methodology behind them. "Potencjał" especially - identified by whom, measured how”
Dyrektor Zakładu, Logistics and Warehousing · 501-1000 employeessimulated Moves ClarityConcrete over abstract
Keep these · 3
These landed. Keep the wording when you edit around it.
- Keep · Relevance
The hero line and audience framing land in the first two sentences
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the follow-up sentence about helping "firmy, zakłady przemysłowe i instytucje uporządkować koszty energii,…” Show full quote
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the follow-up sentence about helping "firmy, zakłady przemysłowe i instytucje uporządkować koszty energii, obowiązki, audyty i inwestycje" told me the problem (rising energy costs, mandatory audits, messy documentation) and the audience (mid/large companies, industrial plants, public institutions) within the first two sentences”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated - Keep · Differentiation
Named clients with dates and verified savings figures are the proof that convinces
“they list real logos and named references (Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars) with specific scopes and years rather than anonymous testimonials”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated - Keep · Value
Payback and savings numbers make the offer board-defensible
“The case studies with concrete zł and GWh figures (1.25M zł/year, 18-month payback) are what actually registered with me; the rest is fairly generic consulting copy.”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated
03
All recommendations
Differentiation
Mixed11 of 15Moves DifferentiationProof next to the claim
Move the named-client reference list with project years and savings above the logo strip.
Why: The logo row under "Zaufali nam klienci" says nothing about what was delivered, and the verifiable references sit further down. Lead with named companies, project year and the saving achieved.
4 of 15 raised this
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or…” Show full quote
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or the payback period, so they read like padding”
Moves DifferentiationGive a reason to choose you
Add a line under "Model wsparcia" stating what the firm does better than a generalist consultancy.
Why: Covering audits, Białe Certyfikaty, ISO 50001 and energy procurement reads as spread thin with no reason to pick this firm. Name the focus: in-house auditors, number of certificate applications won, or the sectors served most often.
4 of 15 raised this
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or…” Show full quote
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or the payback period, so they read like padding”
Value
Strong13 of 15- Shown aboveAdd commercial terms under "Szybki wybór ścieżki": fee basis, timeline to first deliverable.
Moves ValueProof next to the claim
Add baseline and method note under the savings counters, naming what the figures compare against.
Why: "Zidentyfikowanego potencjału oszczędności" and "0 mln zł+" arrive with no baseline, period or how it was calculated. State the years covered, the number of projects behind the figure, and whether savings are identified or verified after implementation.
2 of 15 raised this
“A written proposal that quotes a fee and timeline up front, then delivers an audit finding a specific savings figure with a payback period for our actual portfolio”
Moves ValueSpecifics beat superlatives
Replace "Mierzalne oszczędności" with a specific outcome figure and timeframe.
Why: "Doświadczeni eksperci", "Mierzalne oszczędności" and "Szybki start współpracy" are claims any competitor could print. Swap each for a number: typical bill reduction range, days to kickoff, certificates secured per year.
2 of 15 raised this
“A written proposal that quotes a fee and timeline up front, then delivers an audit finding a specific savings figure with a payback period for our actual portfolio”
Clarity
Strong15 of 15Relevance
Strong15 of 15No specific edits needed here — this layer held up.
Brand alignment
Strong15 of 15Moves Brand alignment
Fix the broken template strings "{vendor\count}" and "{title}" in the cookie banner.
Why: Unrendered placeholders in the consent banner read as an unfinished site to a buyer judging technical rigour. Replace them with the actual vendor count and document title.
1 of 15 raised this
“the "{vendor\count}" and "{title}" placeholder text in the cookie banner, that's broken templating left on a live page, and it made me wonder for a second if the…” Show full quote
“the "{vendor\count}" and "{title}" placeholder text in the cookie banner, that's broken templating left on a live page, and it made me wonder for a second if the rest of the content was finished or just a draft I wasn't supposed to see yet”
04
Buyer evidence
Biggest risks
A deliberately adversarial read of the same answers. Each claim was checked back against what the personas said and dropped if nothing supported it.
- high
The page's own strongest asset is also its biggest liability: proof quality collapses after the first case study.
Six respondents cited named clients with dates and savings as the convincing proof, but four flagged that the second and third case studies drop payback and hard metrics. The page teaches readers to expect numbers, then withholds them.
- high
Every quantified claim on the page is unverifiable, so the numbers persuade nobody who checks.
Four respondents said savings claims arrive with no baseline, contract context or method, and four more found the later case studies missing payback. The four who found payback board-defensible were reacting to figures the page never substantiates.
- high
The page cannot move anyone to a shortlist because it withholds the commercial facts a decision requires.
Two respondents named fee, timeline and portfolio savings as preconditions to shortlisting, and four said they would verify costs and timeline before proceeding. Strong relevance at the hero converts into verification work, not contact.
- medium
Breadth of services is read as dilution rather than capability.
Three respondents found the span across audits, Białe Certyfikaty, ISO 50001 and procurement raised a generalist-spread-thin concern, with investment support and cost management copy leaving scope unclear. Listing more offerings is actively costing…
- medium
The page is strongest at the top and weakens with every scroll, so attention earned early is spent on doubt.
Seven respondents said the hero and audience framing land immediately, yet downstream respondents hit missing baselines, unclear scope, incomplete case studies and absent terms. Nothing deeper rewards the interest the opening creates.
- medium
A broken template string signals the whole page is unfinished, and the missing case-study metrics confirm it.
One respondent read broken cookie-banner templating as evidence the content was not ready; four others found case studies missing payback figures. Carelessness in one place makes the gaps elsewhere look like neglect rather than discretion.
Differentiation
Only the first case study carries full numbers; the other two are read as gaps
4 of 15
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or…” Show full quote
“the second and third case studies - the food producer at 620 tys. zł/rok and 310 tys. zł/rok - give me the effect but not the method or the payback period, so they read like padding”
Dyrektor Zakładu, Logistics and Warehousing · 501-1000 employeessimulated See all 3 comments
“the other two case studies just give a "620 tys. zł/rok" and "310 tys. zł/rok" headline with no payback period or mechanism, so they don't add confidence”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated “the food industry one has "620 tys. zł / rok" but no payback period or methodology, and there's no mention of what the audit itself costs or how…” Show full quote
“the food industry one has "620 tys. zł / rok" but no payback period or methodology, and there's no mention of what the audit itself costs or how long it takes, which is exactly the gap I'd need closed before picking anyone.”
Prezes/CEO, Logistics and Warehousing · 501-1000 employeessimulated Named clients with dates and verified savings figures are the proof that convinces
5 of 15 · what worked
“they list real logos and named references (Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars) with specific scopes and years rather than anonymous testimonials”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated See all 5 comments
“The thing that would actually move the needle for me is the named reference list with real companies and years - Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars,…” Show full quote
“The thing that would actually move the needle for me is the named reference list with real companies and years - Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars, PKiN w Warszawie - that's verifiable, I can call someone there and ask "did they actually deliver."”
Specjalista ds. Energetyki, Manufacturing · 5000+ employeessimulated “The named case studies — Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars, PKiN — and concrete numbers like "1 250 000 zł/rok" and "18 miesięcy okres zwrotu" are…” Show full quote
“The named case studies — Port Lotniczy Wrocław, Plukon Sieradz, Inter Cars, PKiN — and concrete numbers like "1 250 000 zł/rok" and "18 miesięcy okres zwrotu" are what make it credible rather than vague consultancy fluff.”
Prezes/CEO, Logistics and Warehousing · 501-1000 employeessimulated “The metal-components case study with the full breakdown (5,2 GWh, 1,25 mln zł, 2 230 ton CO₂, 18-month payback) is also a point in their favor because it…” Show full quote
“The metal-components case study with the full breakdown (5,2 GWh, 1,25 mln zł, 2 230 ton CO₂, 18-month payback) is also a point in their favor because it shows mechanism and a payback period, not just a headline number”
Specjalista ds. Energetyki, Manufacturing · 5000+ employeessimulated “The thing that would actually tip me toward them is the named reference list — Port Lotniczy Wrocław, Plukon Sieradz, MitMar, Inter Cars, PKiN — with specific project…” Show full quote
“The thing that would actually tip me toward them is the named reference list — Port Lotniczy Wrocław, Plukon Sieradz, MitMar, Inter Cars, PKiN — with specific project types and years attached, because that's checkable; I can ring Plukon's utrzymanie ruchu guy and ask if the audit was worth the fee”
Kierownik Utrzymania Ruchu, Industrial Production · 201-500 employeessimulated
Value
Commercial terms needed to shortlist are absent
2 of 15
“A written proposal that quotes a fee and timeline up front, then delivers an audit finding a specific savings figure with a payback period for our actual portfolio”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated See all 2 comments
“I'd need to see a named site in my own subsector - metal components, automotive parts, or similar heavy manufacturing - with the full before/after numbers attributed, not…” Show full quote
“I'd need to see a named site in my own subsector - metal components, automotive parts, or similar heavy manufacturing - with the full before/after numbers attributed, not anonymized, plus a sample audit report table of contents so I know what I'd actually be handing over and getting back.”
Dyrektor Zakładu, Manufacturing · 5000+ employeessimulated Payback and savings numbers make the offer board-defensible
2 of 15 · what worked
“The case studies with concrete zł and GWh figures (1.25M zł/year, 18-month payback) are what actually registered with me; the rest is fairly generic consulting copy.”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated See all 4 comments
“That's the kind of number that moves a board conversation on cost savings, not vague "optimization" talk.”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated “If it worked as promised, I'd get a defensible audit trail for our mandatory obligations, a shot at real Białe Certyfikaty revenue, and an actual cost reduction on…” Show full quote
“If it worked as promised, I'd get a defensible audit trail for our mandatory obligations, a shot at real Białe Certyfikaty revenue, and an actual cost reduction on our energy bill - the 1.25 mln zł/rok case study is the kind of number that would get board attention if I could replicate even a fraction of it at our scale.”
Dyrektor Zakładu, Manufacturing · 5000+ employeessimulated “The tone is practical and numbers-driven rather than salesy - "1 250 000 zł/rok," "18 miesięcy," "5,2 GWh" - which does land with someone like me who wants…” Show full quote
“The tone is practical and numbers-driven rather than salesy - "1 250 000 zł/rok," "18 miesięcy," "5,2 GWh" - which does land with someone like me who wants proof, not adjectives”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated
Clarity
Savings claims have no stated baseline or methodology
4 of 15
“terms like "efektywności" and "potencjału oszczędności" that get thrown around with a number attached (toe, mln zł) but no stated baseline or methodology behind them. "Potencjał" especially -…” Show full quote
“terms like "efektywności" and "potencjału oszczędności" that get thrown around with a number attached (toe, mln zł) but no stated baseline or methodology behind them. "Potencjał" especially - identified by whom, measured how”
Dyrektor Zakładu, Logistics and Warehousing · 501-1000 employeessimulated See all 3 comments
“I'd want them to walk through Plukon Sieradz or the Port Lotniczy Wrocław engagement in detail — what data they needed, how long it actually took, what the…” Show full quote
“I'd want them to walk through Plukon Sieradz or the Port Lotniczy Wrocław engagement in detail — what data they needed, how long it actually took, what the audit cost versus the 1.25M zł/year they claim elsewhere — before I let them near our invoices.”
Prezes/CEO, Logistics and Warehousing · 501-1000 employeessimulated “it skips the fluff and leads with obowiązki and koszty rather than vague "transformation" language, but it's still a consultancy pitching a service, not a tool pitching a…” Show full quote
“it skips the fluff and leads with obowiązki and koszty rather than vague "transformation" language, but it's still a consultancy pitching a service, not a tool pitching a product, so I'd judge it on the audit methodology”
Kierownik Utrzymania Ruchu, Facilities Management · 1001-5000 employeessimulated Scope language on service breadth and investment support reads as vague
3 of 15
“the one bit that made me pause was the mix of services under one roof — audits, Białe Certyfikaty, ISO 50001, procurement brokering, building certificates — enough different…” Show full quote
“the one bit that made me pause was the mix of services under one roof — audits, Białe Certyfikaty, ISO 50001, procurement brokering, building certificates — enough different workstreams that I had to double check whether this is one firm doing it all well or a generalist spreading thin”
Kierownik Utrzymania Ruchu, Industrial Production · 201-500 employeessimulated See all 3 comments
“What's actually loose is "wsparcie inwestycji" and "uporządkować koszty energii" - vague verbs like "uporządkować" (sort out/tidy up) and "wsparcie" (support) don't tell me if that means they…” Show full quote
“What's actually loose is "wsparcie inwestycji" and "uporządkować koszty energii" - vague verbs like "uporządkować" (sort out/tidy up) and "wsparcie" (support) don't tell me if that means they write the business case, run the tender, or just hand me a PDF and walk away.”
Kierownik Techniczny, Industrial Production · 201-500 employeessimulated “The tone does feel written for someone like me in the structural sense - it leads with named trigger situations (rising costs, audit obligation, modernization) rather than generic…” Show full quote
“The tone does feel written for someone like me in the structural sense - it leads with named trigger situations (rising costs, audit obligation, modernization) rather than generic "save the planet" language, and it doesn't waste time explaining what a kWh is - but it stays one level too high on mechanism for my taste, e.g. "optymalizacja pracy sprężarek i systemu wentylacji" is the right vocabulary but not enough detail for me to believe the 1,25 mln zł number without a named site to check it against.”
Dyrektor Zakładu, Manufacturing · 5000+ employeessimulated
Relevance
The hero line and audience framing land in the first two sentences
6 of 15 · what worked
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the follow-up sentence about helping "firmy, zakłady przemysłowe i instytucje uporządkować koszty energii,…” Show full quote
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the follow-up sentence about helping "firmy, zakłady przemysłowe i instytucje uporządkować koszty energii, obowiązki, audyty i inwestycje" told me the problem (rising energy costs, mandatory audits, messy documentation) and the audience (mid/large companies, industrial plants, public institutions) within the first two sentences”
Kierownik Techniczny, Facilities Management · 1001-5000 employeessimulated See all 5 comments
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the subhead "Pomagamy firmom, zakładom przemysłowym i instytucjom uporządkować koszty energii, obowiązki, audyty…” Show full quote
“the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" and the subhead "Pomagamy firmom, zakładom przemysłowym i instytucjom uporządkować koszty energii, obowiązki, audyty i inwestycje" tells you both the problem (rising energy costs, mandatory audit obligations, messy documentation) and the audience”
Specjalista ds. Energetyki, Manufacturing · 5000+ employeessimulated “It was obvious within the first screen — the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" plus the subhead about "firmy, zakłady…” Show full quote
“It was obvious within the first screen — the hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" plus the subhead about "firmy, zakłady przemysłowe i instytucje" spells out both the problem (rising energy costs, audit obligations, investment decisions) and the audience (industrial plants, logistics, institutions, public sector) right away”
Kierownik Utrzymania Ruchu, Industrial Production · 201-500 employeessimulated “"Logistyka, magazyny i firmy wielolokalizacyjne" is literally my category, so this reads as written for someone exactly like me, not just a general audience I had to map…” Show full quote
“"Logistyka, magazyny i firmy wielolokalizacyjne" is literally my category, so this reads as written for someone exactly like me, not just a general audience I had to map myself onto.”
Prezes/CEO, Logistics and Warehousing · 501-1000 employeessimulated “The hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" plus the subhead "Pomagamy firmom, zakładom przemysłowym i instytucjom uporządkować koszty energii, obowiązki, audyty…” Show full quote
“The hero line "Doradztwo energetyczne dla firm - audyty, koszty energii i wsparcie inwestycji" plus the subhead "Pomagamy firmom, zakładom przemysłowym i instytucjom uporządkować koszty energii, obowiązki, audyty i inwestycje" tells you the problem (rising energy costs, mandatory audit obligations, messy documentation) and the reader (industrial plants, institutions, companies with real energy spend) in two sentences.”
Dyrektor Zakładu, Manufacturing · 5000+ employeessimulated
Brand alignment
A broken template string in the cookie banner undercuts credibility
1 of 15
“the "{vendor\count}" and "{title}" placeholder text in the cookie banner, that's broken templating left on a live page, and it made me wonder for a second if the…” Show full quote
“the "{vendor\count}" and "{title}" placeholder text in the cookie banner, that's broken templating left on a live page, and it made me wonder for a second if the rest of the content was finished or just a draft I wasn't supposed to see yet”
Dyrektor Zakładu, Manufacturing · 5000+ employeessimulated
05
How this works
Who we simulated (15 personas)
15 AI-simulated personas matched to your target market. Each answered independently, without seeing your goal, the scoring criteria, or each other’s answers. Attribution is role, industry and company size only.
Dyrektor ZakładuLogistics and Warehousing · 501-1000 employeesPoland
Kierownik TechnicznyFacilities Management · 1001-5000 employeesPoland
Specjalista ds. EnergetykiManufacturing · 5000+ employeesPoland
Kierownik Utrzymania RuchuIndustrial Production · 201-500 employeesPoland
Prezes/CEOLogistics and Warehousing · 501-1000 employeesPoland
Dyrektor FinansowyFacilities Management · 1001-5000 employeesPoland
Dyrektor ZakładuManufacturing · 5000+ employeesPoland
Kierownik TechnicznyIndustrial Production · 201-500 employeesPoland
Specjalista ds. EnergetykiLogistics and Warehousing · 501-1000 employeesPoland
Kierownik Utrzymania RuchuFacilities Management · 1001-5000 employeesPoland
Prezes/CEOManufacturing · 5000+ employeesPoland
Dyrektor FinansowyIndustrial Production · 201-500 employeesPoland
Dyrektor ZakładuLogistics and Warehousing · 501-1000 employeesPoland
Kierownik TechnicznyFacilities Management · 1001-5000 employeesPoland
Specjalista ds. EnergetykiManufacturing · 5000+ employeesPoland
Methodology
Every answer on this page was written by an AI model role-playing a buyer profile, scored on Wynter’s B2B Message Layers framework. The personas were sampled in code across role, industry, company size and behavioral traits; the model wrote only the answers. Scores arrive through fixed verdict categories and the counts are computed in our own code, so no number here was written by a model.
Score details: the count and the strength
The count is how many personas cleared the bar on each question. A yes can be unhesitating or come with reservations; the scorecard counts both as a yes, and this is the only place the difference is shown. Per layer:
- Clarity: 15 of 15, 10 without hesitation, 5 with reservations
- Relevance: 15 of 15, 14 without hesitation, 1 with reservations
- Value: 13 of 15, all with reservations
- Differentiation: 11 of 15, all with reservations
These answers are AI-simulated and directional. Validate anything you’re betting on with real buyers, your ICPs.
Your next 3 moves
- 1.Add payback period and savings figures to the second and third case studies.
- 2.Add commercial terms under "Szybki wybór ścieżki": fee basis, timeline to first deliverable.
- 3.Define the scope of "Wsparcie inwestycji" in one line naming deliverables and limits.
See what real buyers say.
A detailed, section-by-section message test report from verified B2B professionals who are actually in-market for what you sell.
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RetentionThis report is kept for 60 days, until 29 Dec 2026, then deleted along with the personas, their answers and everything derived from them. The link stays live for that whole period so it can be shared or revisited, and stops working afterwards.
The email address it was requested from is kept beyond that, because it subscribes you to the newsletter — that was the price of the report. You can unsubscribe in one click from any issue, which stops the email without affecting a report still inside its 60 days. The public report page never shows the requester’s address.
The email address it was requested from is kept beyond that, because it subscribes you to the newsletter — that was the price of the report. You can unsubscribe in one click from any issue, which stops the email without affecting a report still inside its 60 days. The public report page never shows the requester’s address.