Sameness Index · 4 sites compared

Your page scores 50 out of 100 for sameness against the 3 competitors you named.

https://www.ptc.com/en

01

Your verdict

50
Sameness · vs 3 named
How is this calculated?

Your page is half shared.

About half of what your page says, Siemens also says. You're less same than 267 of the 366 SaaS sites scored (SaaS avg 56).

No category benchmark matched this set.
Sameness Index on a 0 to 100 scale, from distinctive at 0 to interchangeable at 100. This page scores 50. Siemens scores 28. Dassault Systèmes scores 40. Autodesk Fusion scores 39. The SaaS avg is 56.

Each named site is scored the same way, against the other 3 in this set, so its tick means the same as your marker. The dashed line is the frozen benchmark average.

  1. Less same than average

    The average SaaS site scores 56; you scored 50.

    You are 6 points less same than the average SaaS site.

  2. Closest overlap: Siemens

    Of the 3 sites you named, Siemens echoes the most of what your page says: 56% of it, weighted by placement. Scored the same way you were, against the rest of the set, Siemens's own Sameness Index is 28. Those are different measures: the first is overlap with your page, the second is how same Siemens's whole page is.

    Siemens is the competitor you sound most like.

  3. Room to own more

    30% of your claim space is ownable: unique, relevant, and hard to copy. 2 of those claims sit in body copy, where few readers reach them.

    30% is ownable, and 2 buried opportunities could help you stand out more.

Do this first

Three changes worth testing first.

Chosen by rule from the comparison with Siemens, Dassault Systèmes and Autodesk Fusion: the shared claim taking your most prominent space, then the claims only you make that sit too low on the page to be read. Each one links to its claim card.

  1. “With PTC solutions, you can reduce product development friction and complexity”

    Siemens, Dassault Systèmes and Autodesk Fusion all say it too. Buyers may still need it, but shared ground cannot carry your hero — move it lower and give that space to something only you can say.

    Table stakes
    Most of the set says this too.
  2. “Streamline product development, manage supply chain complexities, and improve product quality with cloud-native PLM and QMS solutions (Arena)”

    Nobody in the set says this. It sits in body copy, where few readers reach it — worth testing higher up the page; only buyers can tell you whether it lands.

    Surface
    Yours alone. Test it higher up.
  3. “Creo's intuitive interfaces and robust modeling capabilities empower users to streamline intricate design and development processes”

    A claim that is yours alone, filed in body copy. Try it where it will be read before the shared claims are, and let buyers tell you if it moves them.

    Surface
    Yours alone. Test it higher up.

Try these changes, then test them with real buyers.

This measures overlap. Whether buyers notice is a different question, and only they can answer it.

02

What you can own

Claims only you make, that buyers weigh, and that competitors can’t easily copy.

30% of your page’s claim space is yours to keep.

30%Yours to keep17%Unique but weak53%A competitor says it too
Why this is not 100 minus the Sameness Index

The index is a weighted composite across six categories, including page structure and visuals. This bar is measured on your claims alone, weighted by where each one sits on the page. Different denominators, so the two never add to 100 and are not meant to.

Already leading with · 5

  1. 3D model as single authoritative product definition

    “Create 3D models so they effectively contain all the data needed to define a product, becoming the source authority for engineering, manufacturing, quality…”

  2. ALM reduces software risk and compliance burden

    “With application lifecycle management, teams manage the complexity of modern software development, decreasing risk, simplifying compliance, and accelerating…”

  3. Configuration management aligns engineering, manufacturing, service

    “Product configuration management improves product development alignment, efficiency, and coordination across engineering, manufacturing, and service”

  4. Gives supply chain partners secure current product data

    “Ensure supply chain partners have access to secure and up-to-date product data”

  5. Long-standing industry-standard CAD software

    “PTC's CAD solutions have been the industry standard for product design and development software for parametric modeling, simulation and analysis, and product…”

Buried in body copy · 2

  1. Cloud-native PLM/QMS streamlines development and quality

    “Streamline product development, manage supply chain complexities, and improve product quality with cloud-native PLM and QMS solutions (Arena)”

  2. Intuitive interface with robust modeling capability

    “Creo's intuitive interfaces and robust modeling capabilities empower users to streamline intricate design and development processes”

03

Where you blend in

Territory you spend prominent space on that the set also occupies. Not every line is one to delete — the question is whether it has earned the space, or whether something only you can say should be there instead.

  • Commodity · 100%Table stakesHero
    Speeds product development and time to market
    • “With PTC solutions, you can reduce product development friction and complexity”
    • “Drive growth and innovation”

    You say this 2 different ways.

    Siemens, Dassault Systèmes and Autodesk Fusion all cover this territory. Buyers may need to hear it, but in your hero it spends the first impression on shared ground.

    They say
    • Siemens“NX software helps designers and manufacturers deliver better products faster using powerful, integrated CAD and CAM solutions that realize the full value of…”
    • Dassault Systèmes“Master complexity with model-based systems engineering driving your innovation”
    • Autodesk Fusion“Produce high-quality machined parts faster with a single integrated CAD/CAM solution built for manufacturing teams”
  • Commodity · 100%Table stakesSection
    Core CAD/3D design and modeling capability
    • “Create 3D models so they effectively contain all the data needed to define a product, becoming the source authority for engineering, manufacturing, quality…”
    • “Get ahead of product complexity in the engineering phase by leveraging simulation tools to analyze and validate the performance of your 3D virtual prototypes”

    You say this 2 different ways.

    Common ground with Siemens, Dassault Systèmes and Autodesk Fusion. Say it if buyers need it — lower on the page, where it is not the thing they read first.

    They say
    • Siemens“Femap: Create, edit and evaluate finite element models of complex products and systems using advanced CAE pre- and postprocessors”
    • Dassault Systèmes“Validate it before you build it with realistic, multi-physics simulation”
    • Autodesk Fusion“11 advanced simulation studies to validate early and often”
  • Commodity · 100%Table stakesSection
    Named customers and broad customer base as proof
    • “95% of Fortune 500 discrete manufacturing companies are PTC customers”

    Siemens, Dassault Systèmes and Autodesk Fusion make the same claim. It cannot set you apart, so it should not carry the section.

    They say
    • Siemens“Now available for more than 600,000 TIA Portal users”
    • Dassault Systèmes“Thousands of leading companies from all industries use our solutions”
    • Autodesk Fusion“Trusted by over 4.6 million professionals”
  • Commodity · 67%Table stakesSection
    Best-in-class solutions plus partner ecosystem
    • “Our customers rely on our best-in-class solutions, open software philosophy, extensive partner network, and deep industry expertise to drive digital…”

    A buyer comparing tabs sees this on Siemens and Dassault Systèmes too (67% of the set). Yours earns nothing by repeating it up top; it can live lower down.

    They say
    • Siemens“The Siemens ecosystem represents a vast collection of partner products, services and solutions to address your most critical business challenges”
    • Dassault Systèmes“Boost innovation with best-in-class apps for design and mechanical engineering”
  • Commodity · 67%Table stakesSection
    Lowers product development and ownership cost
    • “Reduce costs by transforming your product development processes”

    Siemens and Autodesk Fusion got here first as far as a buyer can tell. Keep the fact for readers who need it; move the position to a claim only your page can make.

    They say
    • Siemens“Lower total cost of ownership”
    • Autodesk Fusion“Stop paying for multiple expensive licenses to achieve one workflow”
  • Commodity · 67%Table stakesSection
    PLM governance, traceability and change control
    • “With application lifecycle management, teams manage the complexity of modern software development, decreasing risk, simplifying compliance, and accelerating…”
    • “With enterprise PLM, product companies are creating data governance and traceability for automated, accurate, and coordinated change management”

    You say this 2 different ways.

    Shared with Siemens and Autodesk Fusion, 67% of the set. True of you, true of them — which is exactly why it will not decide anything.

    They say
    • Siemens“Movilitas Cloud: Achieve end-to-end traceability with our powerful serialization software, automating serial number management and streamlining manufacturing…”
    • Autodesk Fusion“Integrated data management and PLM to support enterprise rigor and supply chain”
  • Contested · 33%SharpenSection
    Connects data across engineering, manufacturing and partners
    • “Product configuration management improves product development alignment, efficiency, and coordination across engineering, manufacturing, and service”
    • “A digital thread ensures accurate, up-to-date product data is accessible, reliable, timely, actionable, and delivered in context to stakeholders across the…”
    • “Ensure supply chain partners have access to secure and up-to-date product data”

    You say this 3 different ways.

    Autodesk Fusion is on this territory too (33% of the set). It narrows the field without winning it — make it specific enough that it cannot be said of them.

    They say
    • Autodesk Fusion“Connect your data, people, and processes with Fusion”
  • Contested · 33%SharpenSection
    Industry-standard, long-established product
    • “PTC's CAD solutions have been the industry standard for product design and development software for parametric modeling, simulation and analysis, and product…”

    Siemens is on this territory too (33% of the set). It narrows the field without winning it — make it specific enough that it cannot be said of them. Nobody else uses your exact words, but everyone is on the ground. Nobody else makes this exact claim, but everyone occupies the territory — lead with the specific, not the generic.

    They say
    • Siemens“Transforming the everyday since 1847”
04

Claim-by-claim evidence

Every claim on your page (19)
What the columns mean
Claim
The grouped claim, then your exact line beneath it.
Type
What kind of claim it is: category, segment, outcome, capability, quality or proof.
Placement
Where it sits on your page: hero, section or body copy. Hero claims weigh most in the index.
Same claim
Share of the competitors making this exact claim. Drives ownership and ownable share.
Same territory
Share of the competitors with any claim in the same buyer-facing territory. This is what the index is scored on.
Sayability
Whether a competitor could truthfully make the same claim: anyone could, copyable with effort, or hard to copy.
Relevant
Whether buyers decide on this. A unique claim nobody buys on is not ownable.
Ownership
Commodity: 60% or more of the set says it. Contested: 20–59%. Unique: under 20%, owned when it is also hard to copy.

Tap a column to sort by it; tap again to reverse. Sorted by Same claim, highest first.

  • Simulation validates designs before physical build
    “Get ahead of product complexity in the engineering phase by leveraging simulation tools to analyze and validate the performance of your 3D virtual prototypes”
    capabilitySectionsame claim 100%same territory 100%Copyable with effort
    Commodity
    Also on Siemens, Dassault Systèmes, Autodesk Fusion
  • Best-in-class solutions plus partner ecosystem and expertise
    “Our customers rely on our best-in-class solutions, open software philosophy, extensive partner network, and deep industry expertise to drive digital…”
    qualitySectionsame claim 67%same territory 67%Anyone could say it
    Commodity
    Also on Siemens, Dassault Systèmes
  • Lowers product development and ownership costs
    “Reduce costs by transforming your product development processes”
    outcomeSectionsame claim 67%same territory 67%Anyone could say it
    Commodity
    Also on Siemens, Autodesk Fusion
  • Used by most large manufacturers / broad customer base
    “95% of Fortune 500 discrete manufacturing companies are PTC customers”
    proofSectionsame claim 67%same territory 100%Copyable with effort
    Commodity
    Also on Dassault Systèmes, Autodesk Fusion
  • Named marquee customers use the product
    “HP Large Format Printing division implements PTC solutions to effectively minimize complexity and development costs while increasing speed”
    proofBodysame claim 67%same territory 100%Copyable with effort
    Commodity
    Also on Dassault Systèmes, Autodesk Fusion
  • Reduces product development friction and complexity
    “With PTC solutions, you can reduce product development friction and complexity”
    outcomeHerosame claim 33%same territory 100%Anyone could say it
    Contested
    Also on Dassault Systèmes
  • Digital thread delivers accurate contextual data to all stakeholders
    “A digital thread ensures accurate, up-to-date product data is accessible, reliable, timely, actionable, and delivered in context to stakeholders across the…”
    capabilitySectionsame claim 33%same territory 33%Copyable with effort
    Contested
    Also on Autodesk Fusion
  • Drives faster innovation and growth
    “Drive growth and innovation”
    outcomeSectionsame claim 33%same territory 100%Anyone could say it
    Contested
    Also on Dassault Systèmes
  • PLM provides governance, traceability, controlled change management
    “With enterprise PLM, product companies are creating data governance and traceability for automated, accurate, and coordinated change management”
    capabilitySectionsame claim 33%same territory 67%Copyable with effort
    Contested
    Also on Autodesk Fusion
  • Cloud CAD/PDM works on any device, anywhere
    “Eliminate bottlenecks, enable collaborative design, and work anywhere on any device with cloud-native CAD and PDM (Onshape)”
    capabilityBodysame claim 33%same territory 33%Copyable with effort
    Contested
    Also on Autodesk Fusion
  • Improves product quality and consistency
    “creating downstream benefits that improve quality, boost revenue, and accelerate innovation”
    outcomeHerosame claim 0%same territory 0%Anyone could say it
    Unique for now
  • 3D model as single authoritative product definition
    “Create 3D models so they effectively contain all the data needed to define a product, becoming the source authority for engineering, manufacturing, quality…”
    capabilitySectionsame claim 0%same territory 100%Copyable with effort
    Unique and owned
  • ALM reduces software risk and compliance burden
    “With application lifecycle management, teams manage the complexity of modern software development, decreasing risk, simplifying compliance, and accelerating…”
    outcomeSectionsame claim 0%same territory 67%Copyable with effort
    Unique and owned
  • Configuration management aligns engineering, manufacturing, service
    “Product configuration management improves product development alignment, efficiency, and coordination across engineering, manufacturing, and service”
    outcomeSectionsame claim 0%same territory 33%Copyable with effort
    Unique and owned
  • Differentiates customer experience and service offerings
    “Transform the customer experience”
    outcomeSectionsame claim 0%same territory 0%Anyone could say itnot a buying criterion
    Unique for now
  • Gives supply chain partners secure current product data
    “Ensure supply chain partners have access to secure and up-to-date product data”
    capabilitySectionsame claim 0%same territory 33%Copyable with effort
    Unique and owned
  • Long-standing industry-standard CAD software
    “PTC's CAD solutions have been the industry standard for product design and development software for parametric modeling, simulation and analysis, and product…”
    proofSectionsame claim 0%same territory 33%Copyable with effort
    Unique and owned
  • Cloud-native PLM/QMS streamlines development and quality
    “Streamline product development, manage supply chain complexities, and improve product quality with cloud-native PLM and QMS solutions (Arena)”
    capabilityBodysame claim 0%same territory 67%Copyable with effort
    Unique and owned
  • Intuitive interface with robust modeling capability
    “Creo's intuitive interfaces and robust modeling capabilities empower users to streamline intricate design and development processes”
    qualityBodysame claim 0%same territory 0%Anyone could say it
    Unique for now
05

How this was calculated

Sameness measures how much your claims overlap with the sites compared. It does not measure message quality or whether buyers prefer you.

AI-analyzed: an AI read each page on its own and grouped the claims that say the same thing. No score here was written by a model — every number is computed from those groupings in our own code, with the weights below.

How the score is built
The six category scores, their weights, and what a high score in each one means
CategoryWeightYoursWhat a high score means
Messaging
Category framing, who it is for, and the outcome promised
30%52The most expensive kind of sameness. A buyer cannot tell what job you do that the others do not.
Claims
Attribute and benefit claims — speed, ease, quality, ROI
30%50Every shared claim is a line already read on another tab. Cut the ones nobody owns and spend the space on something they cannot.
Features
Capabilities and functions the page lists
15%65Expected in a mature category, and the least alarming of the six. Feature parity is normal; leading with it is the mistake.
Proof
The kinds of evidence offered: customer logos, numbers, testimonials, case studies, badges
10%33Same kinds of proof as everyone means the proof stops working as proof. It is scored on the kind of evidence, not on which customers are named.
Structure
Section order, navigation, CTA language and placement
10%38The generic SaaS template — hero, logos, three-feature grid, testimonial, CTA. Familiar is not the same as memorable.
Visual
Palette family, imagery style, layout patterns
5%48Weighted lowest on purpose: buyers rarely decide on this. Worth knowing, rarely worth fixing first.

Each site was read on its own first, with no knowledge of the others, so your page gets no benefit of the doubt a competitor’s does not. A category nothing could be measured for drops out and the rest are re-weighted, rather than counted as zero.

What we compared (4 pages read)
Your page
PTC
ptc.com
Competitor
Siemens
siemens.com
Competitor
Dassault Systèmes
3ds.com
Competitor
Autodesk Fusion
autodesk.com
What it cannot tell you

The index can find where two pages converge. It cannot say whether a buyer would notice, or which of your reasons to buy actually land. A single check also moves several points between runs, so read the band and the ranking, not the last digit.

Your highest-impact changes

  1. 1
    Table stakesYour hero copy says “With PTC solutions, you can reduce product development friction and complexity”.

    Siemens, Dassault Systèmes and Autodesk Fusion all say it too. Buyers may still need it, but shared ground cannot carry your hero — move it lower and give that space to something only you can say.

  2. 2
    Table stakesYour section copy says “Create 3D models so they effectively contain all the data needed to define a product, becoming the source aut…”.

    Keep the fact, lose the position: siemens, Dassault Systèmes and Autodesk Fusion all say it too, and your section is spending its first impression on the same territory as theirs.

  3. 3
    Table stakesYour section copy says “Drive growth and innovation”.

    This is the set's common ground — Siemens, Dassault Systèmes and Autodesk Fusion all say it too. It will not set you apart wherever it sits, and in the section it costs you the one place a distinctive claim would be read.

  4. 4
    Table stakesYour section copy says “Get ahead of product complexity in the engineering phase by leveraging simulation tools to analyze and valida…”.

    A buyer with three tabs open reads a version of this on every one of them. Say it further down for the readers who need it; the section should carry a claim they will only find here.

  5. 5
    Table stakesYour section copy says “95% of Fortune 500 discrete manufacturing companies are PTC customers”.

    True of you and true of them: Siemens, Dassault Systèmes and Autodesk Fusion all say it too. That is why it decides nothing, and why the section is the wrong place to spend it.

  6. 6
    Table stakesYour section copy says “Our customers rely on our best-in-class solutions, open software philosophy, extensive partner network, and d…”.

    In the section: Siemens and Dassault Systèmes say it too (67% of the set). Buyers may still need it, but shared ground cannot carry your section — move it lower and give that space to something only you can say.

  7. 7
    Table stakesYour section copy says “Reduce costs by transforming your product development processes”.

    In the section: True of you and true of them: Siemens and Autodesk Fusion say it too (67% of the set). That is why it decides nothing, and why the section is the wrong place to spend it.

  8. 8
    Table stakesYour section copy says “With enterprise PLM, product companies are creating data governance and traceability for automated, accurate,…”.

    In the section: Keep the fact, lose the position: siemens and Autodesk Fusion say it too (67% of the set), and your section is spending its first impression on the same territory as theirs.

  9. 9
    Surface“Streamline product development, manage supply chain complexities, and improve product quality with cloud-nati…” is yours alone, and buyers weigh it.

    Nobody in the set says this. It sits in body copy, where few readers reach it — worth testing higher up the page; only buyers can tell you whether it lands.

  10. 10
    Surface“Creo's intuitive interfaces and robust modeling capabilities empower users to streamline intricate design and…” is yours alone, and buyers weigh it.

    A claim that is yours alone, filed in body copy. Try it where it will be read before the shared claims are, and let buyers tell you if it moves them.

The only way to know if it matters.

This report can tell you where your messaging overlaps. It cannot tell you whether a buyer would care, or which of your reasons to buy actually land. Put the page in front of real B2B buyers in your target market and ask them.

Test it with real buyers
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